Escort service is a part of the adult entertainment industry. A legal profession that is thoroughly respectable. It’s one of the largest entertainment industries in the world. You can see the presence of many escort services in the urban places. Escort industry is one lucrative business that generates billions of dollars each year. More people are looking for professional escorts and are willing to pay higher prices for their services. In the past professional escorts were only hired by an elite few. Today more number of people are able to afford high class escorts services.
The internet dramatically changed the way we do business. Escort service becomes increasingly digitized and escorts today are marketing and screening their clients through the internet. Escorts have also adopted digital technologies that are not designed for the adult entertainment industry. Twitter and other social networking sites become a way to advertise escort services.
Marketing High Class Escorts the Digital Way
High class escorts use a reputable escort agency service – A reputable escort agency is respected in the industry because they have built working relationship and connections with important names in the business. Agencies deliver extra exposure and drive calls to their escorts. Agencies handle marketing from listing, advertising, SEO and managing profiles on directories.
Personal Websites –There’s a lot of competition in the escort industry. It’s important to have personal identity and venue where escorts meet prospective clients discreetly. Having a personal website is an affordable way to convey in-depth information about escort services. Personal website is basically a shop online where escorts market themselves and promote their services. A professional website gives an escort an edge over the competitors.
Social media – social networking sites like Twitter and Facebook provides a discreet way for escorts to connect with prospective clients and coworkers. High class escorts are conscious of the rules and regulation of the media and find creative ways to work within them. To standout in the market place, high end escorts makes sure their profile stand out. They also regularly post pictures and videos to leverage potential appointments with possible clients.
Search engine optimization – an SEO optimized website is important to get easily found online. Keywords are what searchers use when looking for escort services. This could be location, body type, ethnicity, hair color and other features. Important keywords and phrases are the backbone of an escort website. Good websites normally rank for “long tail” keywords like busty escort in Sydney since people searching for escorts look for specific locality.
Online Advertising – Most of the time, clients want to shop around and will usually look at several online ads before making a booking with one. A well written escort ad includes details about the personality of the escort. These ads are enticing to attract the attention of potential clients. Escorts who don’t have regular clients spend more on advertising because it’s the best way to get more exposure and promotion. Some agency do the advertising but independent high class escorts advertise on sites that rank for different cities.
Video marketing – Videos are proven to be very successful advertising tool. Escorts video contains a brief description which is appealing to prospective clients. Escort video marketing strategy gives a clear picture of what the clients should expect. Escorts who used this manner of promotion receive more calls and clients.
Online directories and Classifieds – there are numerous websites that contain adult classifieds. These sites are designed to help escorts to attract clients. Clients use directories to find what they are looking for – from body type of the escort to her exact location. Lots of wealthy businessmen search for escorts and getting listed on these directories and classified listings is great for meeting upscale clients.
Escort community – it is completely free to post profile and get started in the escort community. Joining escort community is free publicity, it’s the easiest way to connect with clients, help a coworker and be found online. Escort join communities by signing in message boards adding website, phone number and other promotional information and joining conversation. Escorts get people interested by posting informative and relevant articles linking to personal website.